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CIMA E3 - Strategic Management Question Tutorial Sample Questions:

1. Directors have a duty to shareholders and other stakeholders and are required to promote the success of the company.
Which THREE of the following are valid roles and responsibilities of directors? (Choose three.)

A) To be responsible for keeping all external stakeholders satisfied.
B) To have regard for the interests of the company's employees.
C) To avoid conflicts of interest and of duties.
D) To focus only on maximizing company profits.
E) To consider the likely consequences of any decision in the long term.

2. YZ operates a national mobile phone (cell phone) network in one country. It is considering upgrading its network to 4th Generation (4G) by providing an improved bandwidth that will enable its customers faster access to the Internet.
This investment will cost S29 million which YZ's institutional investors have agreed to provide by subscribing to a rights issue. This is due to management having informed institutional investors that a rival is already offering
4G and that this is taking customers away from YZ because its network is now regarded as too slow. YZ's remaining customers have shown a willingness to pay extra for 4G and overall the investment will have a positive net present value.
Which of the following statements are correct? (Choose all that apply.)

A) It is essential given the strategic threats to YZ.
B) It provides a market development opportunity for YZ.
C) There is stakeholder approval for the investment.
D) There are sufficient investment funds available
E) YZ will gain a first mover advantage.

3. Ansoff has provided a product/market growth matrix which denotes possible strategic directions that an organization can follow.
Which of the following statements correctly describe the strategic options generated by the matrix? (Choose all that apply.)

A) Market development using existing products in new markets.
B) Market penetration using existing products within existing markets.
C) Product development using new products in new markets.
D) Market penetration using existing products in new markets.
E) Diversification using new products in new markets.
F) Market penetration using new products within existing markets.

4. DRAG DROP
AB uses Johnson, Scholes and Whittington's criteria of 'Feasibility and Acceptability' to evaluate potential strategies. AB has begun a project to re-engineer its best selling product.
Apply the appropriate criterion to each of the questions below:
Select and Place:

Correct

5. According to Porter's Five Forces model, which of the following would be evidence of high buyer power?

A) Products are not standardized and buyers cannot easily switch to another product.
B) There is a concentration of buyers.
C) Buyers are fragmented and act independently of each other.
D) There is a low probability of backward integration.

Solutions: