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Oracle 1Z0-1032-21 Exam Syllabus Topics:

Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

Question 1

You have a requirement to create a program that allows for the same RIID_ to have multiple enactments in it, each with a unique enactment value.
What should you use to accomplish this?

A. This is not possible, because only one RIID_ can be in a program at a time.
B. Custom SQL Variable
C. EntryTracking Variable
D. Custom Event
E. This is not possible, because RIID_ is the only variable that can be used as an identifier for a program.

Question 2

You are configuring a supplemental data import and thefirst row of the file contains the names of the columns in which you are importing.
What must you do to configure this file property?

A. Replace the first row of the file with one text string that contains all the column names separated by columns. Then proceed with the import.
B. In the import configuration, select the "First line contains column names" check box.
C. In the field mapper screen, select the "Columns Already Included" check box.
D. You must delete the first row of the file before performing the import. Your file must contain actual data only.

Question 3

You discovered that your main competitor's employeesare subscribed to receive your promotional campaigns directly to their work email addresses.
What should you do in Responsys to prevent your campaigns from being sent to the work email addresses of the competitor's employees, although this is not a complete solution?

A. Create a Non-Competitor Program using Program Designer.
B. Search the list for the domain name of the competitor and select the block option for each user that is found.
C. In the Account Admin screen, select Define email domain rules and create an audience exclusion by entering the competitor's domain name.
D. Periodically run the scrub utility and delete all email addresses from your competitor's domain.

Question 4

You havereceived requirements to create Connect Event Data Feed exports for two different integration projects. The client wishes to create two CED feeds, both including the Sent feed.
What should you do?

A. Create the two separate exports and ensure they both have the Sent value in them.
B. Go back to the team that developed the requirements and tell them that the Sent feed can only be used in oneactively scheduled Connect export job at one time. Determine if the same Sent feed can be sent to different file locations.
C. Go back to the team that developed the requirements and see if you can schedule the exports on different days. Responsys will allow the use of the same Sent value to be used in two different active exports if they are scheduled for different days of the week.
D. Create the two separate exports and use the Sent value for one export and the SentX value for the second export.

Question 5

You want to accesscart and browse abandonment events on your ecommerce website and launch personalized retargeting marketing programs to your known users.
How can you use Rapid Retargeter to capture and expose the events in Responsys in order to accomplish this?

A. Capture the events and use an API to write them into profile extension tables in the client's Responsys account and then use SQL to pull data for personalization.
B. Write the event data into external tables. Batch upload the data into a Responsys supplemental table via Connect every hour and then use SQL to pull data for personalization.
C. After your website is correctly tagged, use the Interaction Events to enter your contacts into a Program and pass key visitor data as Program Entry Variables.
D. Passthe event data into a Responsys supplemental table near real time with an API call. Backend tables are then automatically updated, so you can use Filter Designer for targeting.

Solutions: