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Salesforce AP-216 Exam Syllabus Topics:

Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:

Question 1

A business user wants to deliver different experiences to different segments within the same campaign, which testing option should they select?

A. Time based testing
B. Rule based testing
C. A/B testing
D. Variation testing

Question 2

Which two components does a user need to configure in IS to display Einstein product recommendation vis IS connection for sales and service cloud?

A. Catalog items
B. Einstein recipes
C. Promotion
D. Einstein Decision

Question 3

How often does Marketing Cloud Personalization poll the SFTP for new files for ingestion?

A. Every 15 minutes
B. Daily
C. Hourly
D. Immediately

Question 4

How does interaction studio deliver technical value to marketers? [Check]

A. By providing a cloud-based application designed to help salespeople sell smarter and faster
B. By listening to customer signals, understanding customer intent, and acting accordingly
C. By providing a platform to manage, schedule, create and monitor content
D. By providing a cloud-based unified e-commerce platform with mobile, AI personalisation, order management capabilities, and related services for B2C

Question 5

Which two success metrics can a company achieve with Marketing Cloud Personalization on their web channel?

A. Increase in first time visitors
B. Increase in revenue
C. Increase in conversion rate
D. Increase in organic search ranking

Solutions: